Chilean wine advert may be representing the fact that there is morale issues into the way in which footballers are represented for example some ethnic minorities such as religion which oppose to the ideas of alcohol.
The other footballers within the advert Ryan Giggs and Patrice Evra are in the background and the minority of them say a couple of words before the main actor Wayne Rooney delivers a pathetic performance which was awful to watch.
the form of masculinity is shown as they all have stubble which indicates the representation of them coming to age. It would be morally wrong if a child was staring in the advert because it would most likely encourage under age drinking which the government are trying to cut down on.
OHno 